Here is a great article by logoorange.com on the design trends expected in logo design for 2008. Most of these are right on the spot. But, if I didn’t disagree on some things you probably wouldn’t be reading this and there would be just a link to their article. Lets get to it and have a look at their categories:
Organic 3D – These logos are a mixture between the 3D design and standard logo design. They might include standard typography mixed with a 3D item that is there to call your attention. These logos have a huge flaw though; since some have transparency in them printing is a bit tricky. They must be on a specific-colored background most of the time, since the transparency of the item will show the color of the background damaging the image of the logo. That is if they are done to display the background color through, which should not be recommended at all.
Waves are the new swooshes – The “flow feeling” is usually desired by many business owners and yet, in my opinion, we the designers can rarely achieve such a feel. Why? Well, flow is usually expected in movement and a 2D logo has no movement – besides perceived movement. We are changing “flow” elements for other “flow” elements here in the search of flow that can rarely be achieved in 2D imagery.